Lesson 2
Total Congregational Evangelism
OBJECTIVES:
DIRECTIONS: One of the papers you are to submit for this course is a complete plan for evangelism for a local congregation. This lesson is to get you started in making that plan. You may organize the paper around the main concepts in this lesson or you may organize it around major elements of the plan or you might develop a chronological plan stating what you would do at certain points in time. As you do this lesson, you should be gathering ideas to put in your plan. Other lessons will give you ideas too. You should submit your plan toward the end of the course. |
Mobilizing a congregation for evangelism begins with getting a big picture of all the pieces that need to fit together to make an outstanding evangelism program possible. A few hard-working people can make some conversions, but to transform the congregation into a productive evangelistic team requires total congregational evangelism. Every member must be involved in some way and the team concept must be pushed. Most of us will do more as part of a group effort than when we strike out on our own.
This lesson provides an overview of a total congregational effort at evangelism. It does not, of course, seek to provide all the information you will need on each element mentioned. Once you have seen the big picture and know what pieces should be part of your plan, you can find from this course and elsewhere ways to extend your understanding of and ability to implement the various elements.
DIRECTIONS: Look in your Workbook at point 1. Here is a series of concentric circles. As we develop this lesson, you will keep adding names from the outer circle to the inner one until the drawing is complete. You need to memorize the drawing because you will be asked to draw it and discuss it on the final examination. Since you will use this chapter as a foundation for designing an evangelism plan for a congregation, write down ideas for your plan as you do this lesson. See the syllabus for more instructions on the paper. |
1. |
Public Information. (WBK 1 - Outer Circle)
Every congregation needs to be known in a positive way in the local community. Good publicity will not convert many people, but it certainly can lay an important foundation. Since we live in an age when many people are not religious, we need to develop the best image we can in our community. This can break down suspicion and open doors. Those who differ with us on doctrinal points may also have a bad impression of us from some past encounter. Good work in "public relations" can, then, be of help as we wish to pursue more direct contact later on.
So, create an awareness that you are in town, that you are good people who want to help others, that you are the kind of people who take care of your property and are active. Also in your publicity be sure to create the image that you love the Bible and are guided by what it says. Some of these things will cost a little but most of them cost nothing or very little. Put together the package to fit your congregation and your community but build a good image in the community. A member of your congregation who is good at such thinking, should be put in charge of getting as many of these things to happen as possible. Some members will find working in such areas as advertising, news stories, directing community service projects, and the like their best way to contribute to the evangelistic work of the local church. A good image for the church lays the foundation for the next stages to be effective.
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2. |
Christian Living. (WKB 1 - Second Circle) Jesus knew many would be attracted by Christians who were living as "the light of the world." An integral part of every total evangelism program, then, must be for every member to "show Christ" every day in his/her own sphere of activity: home, school, work, play, driving, and community connections. Sermons and classes must emphasize both the negative and the positive. A bad example by a member of the church at a ball game may ruin a year of positive teaching by that person or another. A good example of kindness by a clerk in a store, may open up opportunities no one thought possible. The preacher, the elders, and teachers of Bible classes from toddlers through the oldest adult, must teach, not only the necessity of Christ-like living as a part of the total evangelism of the community, but must also teach how to be Christ-like in every situation we face. The congregation cannot conclude that their only role in evangelism is to live the Christian life, but, on the other hand, neither can a congregation be effective in converting the lost if its members do not use the positive good of Christian living as part of total congregational evangelism. The young child can be taught to be like Jesus at kindergarten, the sales clerk can be taught to treat customers as Christ would, the teens can be taught to stand for clean living with their peers, the manager can treat employees as Jesus would, the worker can be taught to work as if for the Lord, families can show the influence of Jesus in their lives as they are in contact with the neighborhood, a Christian family can show Christ in how they responding to a crisis, and the church can demonstrate Christ as they deal with the needs in the community. Whether, then, one is getting a haircut, buying a pair of shoes, driving down main street, attending a ballgame, or selling a car, he/she is part of total evangelism in the community. (WBK 3) Many in our communities are looking for a way to live that helps them in their families and gives them a better way to deal with the problems that come our way. We can demonstrate to them that the way of Christ really works. We can show them that WWJD (what would Jesus do) is really a way of life that brings great blessings. |
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3. |
Conversational Evangelism. (WBK 1 - Third Circle) Encourage every member and train every member to do conversational evangelism. This term speaks to the simple point of getting every member just to talk more about the church and spiritual matters in conversations they are already having. Imagine the total number of conversations each day that all your members are already having with those outside the church. Would each person average twenty a day or thirty or fifty? We talk on the phone, on break with our fellow-workers, at athletic events, on committees, shopping, at the golf course or the booster meeting, at lunch or dinner with fellow-workers or friends. We are in homes of others or they are in our homes, we are at the barbershop or the beauty parlor. We talk a lot! Most of these conversations have required topics--particularly if we are doing business. But nearly all of these conversations have room for us to slip in a word about something spiritual. (WBK 4) Notice how Jesus did this with the woman at the well. He started the conversation by asking her for a drink of water, but soon they were discussing water of a different kind. Then she asked a question that gave Jesus the chance to speak of more specific spiritual needs. Paul was also a master of this. He spoke about his religious convictions in the marketplace of Athens, when attacked by the mob in Jerusalem, when on trial before the Sanhedrin, before Felix, and before Festus and Agrippa. He also shared his faith with those on a sinking ship, and when he got to Rome and was told that he would be chained to guards, he took advantage of the situation to spread the word throughout the Praetorian Guard. (WBK 5) A vital part of your total evangelism concept must be for every member to be talking every day about his/her faith, about activities happening at church, about a scripture just read, about a sermon or a class, about good work the church is doing, about the wonderful young people at church, about a special speaker, day, or activity coming up. Conversational evangelism is easy. We are already having the conversations. It takes no more time to work something about Jesus and His church into the conversation than it does to talk about weather and sports. And it costs no more money. You can make tremendous strides if members will "talk church" a lot more often. Every member should be a conversational evangelist--from the youngest to the oldest. This is something everyone can do. It is easy, non-threatening, and satisfying. A woman at the beauty parlor recently engaged her hairdresser in conversation about the church. Soon she asked her hairdresser if she would be interested in a Bible study. She said yes, and through that study, the woman and her husband were converted to Christ. About a year later, their two teenaged sons were baptized. A mechanic who at eats at the same cafe each day occasionally invited the waitresses to come to church. They never did, but when one of them found she had cancer and wanted to talk to someone spiritually minded, she turned to the mechanic. He steered her to his preacher and the woman brought friends. Eventually four were baptized through this study. We need to energize every member to be a "talking machine" about the church--just short of being obnoxious. Of course, we dont want to run people away or be "fanatics," but most of us have a long way to go before any danger of that. A church that plans guest speakers, special classes, appealing topics, "bring a friend" days, VBS, and other such events, will give its members more to talk about. (WBK 6) We need sermons, classes, training sessions, and class discussions to promote conversational evangelism. Colossians 4:3-6 is a great passage on this topic where Paul asks the Colossians to pray for him that God will open doors for him to speak, that he will say what he should, that he will conduct himself well before outsiders, that he will make the most of his opportunities, and that his speech will be with grace, seasoned with salt so he will respond well. (WBK 7) The book of Acts is filled with examples of the early church spreading the gospel by talk (Acts 4:16-20; 5:42; 6:7; 8:4; 9:42; 11:19-21). The congregation should frequently be given examples in classes and from the pulpit of people in the congregation who are practicing conversational evangelism. On given Sundays, let members of the Bible classes tell how they have done this the previous week. Opportunities to share having done it will get people to practice it so they will have something to share. To mobilize the congregation in a total evangelistic program, every member should be engaging every day in telling somebody something about the church. Here is a place for everyone to fit it. Most will have to be doing more than this, but everyone should be doing at least this much. The first three key pieces the total picture of an evangelistic church, then, are (1) good public relations in creating a positive image in the community, (2) every member living Christ where ever they go, and (3) every member talking about the church and spiritual things as much as possible in the ordinary contacts of life. |
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4. |
Ministry Evangelism. (WBK 1- Fourth Circle) Every congregation (1) needs a special ministry for local outreach and (2) needs to give all its other on-going ministries an evangelistic element. We will later discuss ministries whose mission is direct evangelistic teaching programs. Our point here is that many ministries, not involved in direct evangelism, should be contributing toward a congregational culture of evangelism that will bear good fruit. Evangelism must, therefore, pervade the congregation at every level and in every ministry.
So, the fourth element of a total congregational evangelism program is to have an active evangelism in the ministries of the church, led by a Local Outreach Ministry. |
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5. |
Friendship Evangelism. (WBK 1 - Fifth Circle) Here we begin narrowing the focus toward actual individual contact to share our faith. While the four segments already mentioned will involve some discussion of spiritual matters, focused efforts to teach begin with friendship evangelism. Think of drawing a circle to include all those people you consider personal friends and associates: those living nearby, close associates at work or school, people you know in clubs, those to whom you feel close in athletic activities, community activities, in your family, and even at church. While our circles will overlap, each of us would have a different circle than any other person. Friendship evangelism asks us to take a look at that circle to select a few among that number to whom we will give special attention for evangelistic effort. Evaluate each person in your circle carefully to look for those who appear to have potential for spiritual development. Dont eliminate anyone too quickly by saying, "Oh, he wouldnt be interested." He might. Look carefully for three or four people you believe offer the best opportunity. One may be a relative, one may live next door, another may be someone you talk to a lot at work or school, another may be someone with whom you golf or play ball, and still another may be someone you know through working together in a service club or booster group. (WBK 9) In our society today, most people will have to be attracted first by a relationship. While some will already have an interest in spiritual things and will be interested enough to begin with a discussion of spiritual matters, many others will first have to be attracted because we are their friends and they have developed a trust and a relationship with us. This is why friendship evangelism is so important in our plans. The key to friendship evangelism is to get a large percentage of your members to think about the people they know and then to evaluate each person individually. The net result should be a list of possibilities for each person to work with. Yes, a written down list by name! Once you have your list of names, you will work with that list in several ways. First, you will pray daily that God will open doors for you and that you will have the willingness to go through the door when it opens. Second, you will be watching for these opportunities and helping them to develop. Perhaps you will invite the family over for a meal or go to a movie together or take a trip together. You will actually cultivate the opportunities to find openings. These are your friends. It is natural to do things with them. As you are together, you will look for openings to talk about spiritual things. Third, as the relationships develop and as opportunities arise, you will take definite actions such as inviting a friend to class or church or a special event. You will ask them to come to a Bible study or give them tracts or books to read. You must take the initiative! (WBK 10) Friendship evangelism is a follow-up to conversational evangelism. In that activity, you talked to anyone wherever you were to drop the name of Jesus and the church. Sometimes it was with friends but sometimes with complete strangers. In friendship evangelism, you are narrowing the target. You now have a particular person in mind you believe has potential for conversion and you are praying for and utilizing opportunities. You are patient, not pushy. You invite. You tell of good things happening at church. You demonstrate Christ before your friends in your daily walk. They see how you make decisions, how you handle a crisis, how you deal with sickness and death. And you provide special help to these friends in their time of need: sickness, trouble, decisions, disappointment, and joy. You are showing true love to your friend through unselfishness. As opportunities arise, however, and as frequently as you believe appropriate, you are "nudging" about spiritual things. When the time is right, you ask them to come to church. When the time is right you start a Bible study group in your home and ask them to come. When the time is right you share with them written materials about the Bible and the church. When the time is right you ask questions. Church leaders should encourage every member to keep a current list of people in whom they are taking this kind of special interest. They will praise those who do it and make frequent mention of it. Sunday and Wednesday class teachers will refer to this effort and encourage it whenever they can. Classes will offer an opportunity for people to share what they are doing. What if half or three-fourths of a congregations members really did have an active list? Would it make a difference? A good book on this topic is Randy Bectons Everyday Evangelism. So now, the church is known in the community and is making a good impression. All the members are "talking Christ and the church" in their regular conversations. All ministries in the congregation are making evangelism part of their work. And every member has a list of those he/she is specifically trying to reach for the Lord. If all of these were in place in a congregation, good results would be happening. Yet, there are two more elements needed for a program of total evangelism. |
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6. |
Teaching the Gospel. (WBK 1 - Sixth Circle) While there has been teaching in some of the previous elements, a complete congregational evangelism effort will have specific teaching ministries. Every congregation needs a variety of approaches for direct teaching.
These and other ways can be used to teach the gospel. Every congregation needs a core group of people active in individual and home Bible studies, in correspondence work, and in such special areas as prison or international as the opportunities dictate. (WBK 12) |
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7. |
Conversions. (WBK 1-Middle Circle Top Half) As shown on the chart, all of these efforts are intended to produce conversions. While our principal job is to scatter the seed so people have the opportunity to respond, and while the choice is theirs, we must recognize that there are more and less effective ways to bring about conversions to Christ. Our goal must be to bring people into a saving relationship with Christ. Conversions come when we have led people through a specific mental process. Whatever methods or materials we use, we must seek to guide people through this pattern of thought.
As we are teaching by whatever methods we choose, we must be seeking to lead a person through this process of conversion. It does no good to baptize a person who does not truly believe or who has not repented. (WBK 13) We must constantly evaluate our methods to see if they are leading people through this process. If we are working hard but people are not changing, then we should look for a more effective way. While our teaching should include more than just this process of conversion, this process must be included in our teaching. We must be willing, at the proper time, to ask for a response from the person we are teaching. |
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8. |
Follow-up with converts. (WBK 1-Middle Circle Bottom Half) An absolutely essential piece to this entire process is both immediate and long-term follow-up with those who have been converted. They need friends quickly among the members of the church. Often they need to develop not only a new pattern of living, but a new set of associates. They need to be in a Sunday morning Bible class. They need more teaching. They need to get involved in the work of the church. They often have special problems that require attention. They are also great sources of additional prospects for studies. Get them involved in helping to teach others as quickly as possible. A very thorough program for nurturing these new converts must be in place. Some have special classes for new members so they can become better grounded in the faith. This has some good advantages but needs to be done without keeping them from becoming acquainted with more mature members. Some congregations have a group of members who agree to invite new converts to their homes for a meal and discussion. These are set up on a rotating basis so the new person or family cycles through five or six other families and, thus, not only makes new friends but also has a good Bible study. Others assign a "buddy" to each new convert to help guide them as they grow in Christ. Whatever the plan, there must be a carefully designed program of nurturing the new Christian. Too many who start on the road, fall by the wayside. If a new convert does not develop a sense of "belonging" within the first few weeks, he/she will likely fall away soon. (WBK 14) All of these eight elements are required for a plan of total congregational evangelism. Since such a program is the greatest need in nearly every congregation of Gods people, every congregation should determine to use this formula to develop the program that fits them and to get that plan into action immediately. |
DIRECTIONS: Check your drawing against the completed drawing below and make any adjustments. You will need to be able to do this drawing on the final examination. |
©1999 Oklahoma Christian University |